The Importance of Attorney SEO in Law Firm Marketing
When creating an attorney SEO campaign, make sure to consider the key areas of Google search results your firm wishes to appear in. This includes the local panel that displays in the right hand side of Google search results, where people can find out more information about local businesses. This is an extension of the Google Business Profile. You should also evaluate the impact each change has on visibility. Google updates its algorithms regularly and looks at many different factors when ranking your website.